Founded on Maui in 1995, Pacific Biodiesel® is the nation’s longest operating biodiesel producer, and established the first retail biodiesel pump in America. Today with nearly 100 employees statewide, the company is the only commercial producer of liquid biofuels in Hawaii.

The company has always focused on recycling with a zero-waste philosophy that incorporates development of value-added co-products. Its collaborative, community-based “agriculture and energy” production model demonstrates a full-circle system of sustainability and climate change solutions designed to help Hawaii achieve a clean, sustainable energy future.

Pacific Biodiesel Featured in Episode of Blue Planet Foundation’s series “Empowered: Hawaii’s Clean Energy Future.”

Pacific Biodiesel is featured in Blue Planet Foundation‘s November episode of “Empowered: Hawaii’s Clean Energy Future.” Director of Operations Jenna Long discusses the benefits of biodiesel in Hawaii’s renewable energy mix, including the company’s expanding focus on sustainable agriculture to farm crops for food then fuel. Airing monthly on KHON2, this informative series discusses the importance of renewable energy for our islands.

To watch the full episode and others in this year-long series, visit Blue Planet Foundation’s website at


Pacific Biodiesel and sister company Maiden Hawaii Naturals donate to food banks across the State

This holiday season, Pacific Biodiesel and its sister company Maiden Hawaii Naturals provided locally made culinary oils to food banks throughout the state to cook healthy meals for families in need. The company also partnered with KTA Super Stores on Hawaii Island to help create awareness about recycling household used cooking oil at our refinery. Read more about it here.

Representing Pacific Biodiesel and its sister company Maiden Hawaii Naturals, Operations Manager James Twigg-Smith presents a donation check along with a supply of Maiden Hawaii Naturals culinary oils to Tish Lunsford, Administrative Assistant at The Food Basket. Also pictured outside the company’s Puainako store is KTA Super Stores President & Chief Operating Officer Toby Taniguchi. All KTA locations accept food donations year-round to benefit The Food Basket.

Pacific Biodiesel Co-Founder Selected to Represent Hawaii on EPA Committee and at Global Climate Change Summit

Pacific Biodiesel Co-Founder and Maui County Councilmember Kelly King was recently appointed to the Environmental Protection Agency’s Local Government Advisory Committee. The announcement was made in August by EPA administrator Michael S. Regan who selected King and 33 other new LGAC appointees from more than 150 nominees.

The LGAC provides independent policy advice to the EPA administrator on critical environmental issues affecting local governments and their residents.

Additionally, last week Kelly King learned she is one of just two U.S. ICLEI delegates invited to participate in the UN Climate Change Conference of the Parties (COP26) to be held in November in Glasgow, Scotland.

Read more about King’s exciting appointments along with other news and updates from Pacific Biodiesel in our October Newsletter here.

Pacific Biodiesel Co-founder Kelly King will be representing Hawaii nationally and internationally for climate change solutions.



Pacific Biodiesel Recognizes Marine Biodiesel Customers on World Oceans Day

On June 8, World Oceans Day, Pacific Biodiesel recognized its various marine biodiesel customers around the state who support local biodiesel to help preserve and protect Hawaii’s fragile marine environment. Custom new “powered by ocean friendly biodiesel” marine flags were presented to customers and photographs were shared on social media to commemorate the day.

First to receive a flag was Maui’s Extended Horizons, which has been using the company’s local biodiesel the longest of any marine biodiesel customer in the state. In the last decade alone, by fueling their dive boat with the company’s locally made 100% biodiesel, Extended Horizons has reduced harmful greenhouse gas (GHG) emissions by more than 1.53 million pounds (765 tons!) of CO2.

Read more about our marine biodiesel customers along with and other news and updates from Pacific Biodiesel here.

Receiving the first marine biodiesel flag on World Oceans Day (counter clockwise from bottom left) was Extended Horizons owner Captain Erik Stein, Captain Victoria Martocci and members of their crew at their headquarters in Lahaina.


Kelly King Featured by Women Farmers Network

An informative video produced by Oʻahu Resource Conservation and Development Council for their Women Farmers Network features Pacific Biodiesel Co-Founder Kelly King as a local leader in regenerative agriculture. In this video, Kelly discusses the company’s “sustainable agriculture and renewable energy” model that’s making a positive impact here in Hawaii.

Oʻahu Resource Conservation and Development Council stated, “In addition to stressing the importance of using renewable energy, equipment to conserve water and improve crop infiltration, and recycling of resources, Kelly is a big advocate for increasing plant and soil biodiversity through cover cropping. She points out how this is a particularly important step towards improving soil health as Hawaii transitions from a predominantly monoculture to a diversified agriculture system. Kelly’s company is recycling used cooking oil into a valuable commodity and supplying restaurants with high-quality culinary oils grown from their sunflower and other crops.”

This Women Farmers Network video is shared with permission by Oahu Resource Conservation & Development Council.
To learn more, visit

Pacific Biodiesel Receives USDA Funding for Mobile Biodiesel Stations

Today, in honor of Earth Day 2021, the United States Department of Agriculture (USDA) announced it is “investing $487 million in critical infrastructure that will help communities in 45 states build back better and stronger while prioritizing climate-smart solutions and environmental stewardship.” This includes $18,218,670 in funding for Hawaii. These USDA investments are being made under the Water and Environmental Program, the Rural Energy for America Program, the Electric Loan Program and the Higher Blends Infrastructure Incentive Program.

Pacific Biodiesel, Hawaii’s only commercial producer of liquid biofuels, is a recipient of USDA infrastructure funding that will be used to create a series of mobile biodiesel fueling stations – expanding the availability of the company’s locally made 100% renewable fuel to customers throughout Hawaii. More information and locations will be announced soon. “Thanks to this USDA funding, we’re able to serve our customers throughout the state who have been wanting more convenient locations where they can purchase our biodiesel,” said Jenna Long, Director of Operations for Pacific Biodiesel.

According to Hawaii/Western Pacific State Acting Director and Business Programs Director Denise Salmeron, the USDA Rural Development investments for our rural island communities are vital. “These projects will support our local farmers, fuel distributors and biofuel producers by providing access to cleaner and more affordable higher blends of fuel as well as increasing our renewable energy capabilities which is a priority for our environment.”

Read the full USDA press release here.

If you have suggestions on where you’d like to see a 100% biodiesel fueling station in Hawaii, please email

Pictured is longtime biodiesel customer, David Sellers of Hawaii Off Grid, fueling up his truck with 100% biodiesel at Pacific Biodiesel’s Kahului location.

2021: New Year, Sustained Mission, Renewed Hope

Update from Director of Operations Jenna Long

As I reflect back on the immense challenges of last year, I am very thankful for the continued support we have received from our community.  Our employees, customers, vendors and other partners have supported our mission and enabled us to remain productive in 2020. I am especially grateful that through a combination of hard work and a little luck, our employees have kept themselves and their families healthy so far during this pandemic.

Though our work environments look very different today than last year at this time, we have adapted to the changes and continue to move the needle forward. In fact, our Big Island facility produced over 5.8 million gallons of biodiesel in 2020, our highest production volume ever and above our rated capacity estimates. Kudos goes out to our entire team for achieving this great milestone!

Read more of this update and other news from Pacific Biodiesel here.

Director of Operations Jenna Long and Plant Manager Al Leung sport masks donated by Sig Zane Designs. The Hilo design team donated 50 cloth masks from their fabrics to the team at Pacific Biodiesel’s Hawaii Island refinery.


Bob King Gives Keynote at the 2020 Biodiesel Production Technology Summit

September 16, 2020 – Pacific Biodiesel President and Founder Bob King was selected to give the Keynote speech at the 2020 Biodiesel Production Technology Summit. The theme of his presentation, “Our 25-Year Journey to a High-Efficiency, Zero Waste Plant Design,” recaps the company’s evolution as it celebrates its silver anniversary this year. The annual conference, which attracts the largest gathering of biofuels producers, was conducted virtually this year via webcast.

Biodiesel Production Continues Amid the Pandemic

Director of Operations Jenna Long Provides Update

This summer, our Pacific Biodiesel team has been working hard to continue biodiesel production amid the pandemic. We feel very grateful that our high volume customers, Hawaiian Electric and Hamakua Energy, have continued to purchase biodiesel at a steady pace through the year. This, plus our team’s continued detailed maintenance and attention to process, have kept our biodiesel plant running at close to full capacity despite the challenges brought by COVID-19.

We have watched with dismay the local restaurant industry’s struggles and we have of course seen our used cooking oil collections fall dramatically with unprecedented restaurant closures. However, we have been able to keep our plant fed through waste oils and animal fats brought in from the mainland US.  Read more of this update and other news from Pacific Biodiesel here.

Based at at Pacific Biodiesel’s Hawaii Island refinery, Director of Operations Jenna Long reports on the company’s challenges and successes during the pandemic.

Resiliency, Community and the Aloha Spirit: We’re All In This Together

An Earth Day Message from Bob King:

From our Ohana to yours, all of us at Pacific Biodiesel hope you are staying safe and well as our community works together to fight COVID-19. Today marks the 50th Anniversary of Earth Day. And this year, Pacific Biodiesel celebrates its 25 th Anniversary. At the start of 2020, we had grand plans to commemorate these milestones. And then a global pandemic happened…

What’s important now is what has always been most important to me: our families and employees are healthy and safe. And as I talk with my team around the state, they are happy coming to work doing what we do to keep producing our locally made biodiesel for Hawaii. Our refinery on Hawaii Island is running at full capacity to meet the renewable energy needs in our state, including serving our largest industrial and utility customers, like Hawaiian Electric and Hamakua Energy…
Read the rest of Bob King’s Earth Day letter here.

A symbol of hope and resiliency, this young sunflower photographed last week at the family farm of our founders, Bob and Kelly King, is entering its stage R2 (R representing the reproductive flowering stage) leading up to the full bloom.

Coming Full Circle – Pacific Biodiesel Marks 25 Years

2020 marks the 25th anniversary of Pacific Biodiesel! Our company started here on Maui in 1995 and created the first retail biodiesel pump in America. Today we produce 5.5 million gallons of biodiesel annually – made from used cooking oil we recycle from restaurants statewide. We’re Hawaii’s only commercial producer of liquid biofuels – proudly producing sustainable, locally made biodiesel to support a cleaner, greener Hawaii. To reflect back and hear what inspires our team today to continue our mission, enjoy this in-depth interview featured in Biodiesel Magazine with our founders, Bob and Kelly King, and our director of operations Jenna Long. MAHALO to Ron Kotrba, editor of Biodiesel Magazine, for this fantastic feature on Pacific Biodiesel to kick off our 25th anniversary year. Stay tuned as we share more memories, information and inspiration throughout this milestone year.

Pacific Biodiesel founder Bob King and daughter Jenna
Long, Director of Operations, drive the company’s mission of sustainable, local energy production in Hawaii.

Pacific Biodiesel Makes First Fuel Delivery to Hamakua Energy Power Generation Facility

November 4, 2019 – Pacific Biodiesel Technologies, LLC today made its first delivery of biodiesel to the Hamakua Energy power generation facility on Hawaii Island as part of the biodiesel supply contract the company last month signed with Pacific Current subsidiary Hamakua Energy, LLC.

As part of the agreement announced last week, Pacific Biodiesel Technologies, owner and operator of the biodiesel refinery on Hawaii Island, will supply biodiesel for Pacific Current’s Hamakua Energy power generation facility, a liquid-fuel-fired combined cycle power generation facility that sells power to Hawaii Electric Light Company (HELCO) under an existing power purchase agreement (PPA). The facility is able to provide 22 percent of Hawaii Island’s generating capacity. Download the full press release here.

Pacific Current Subsidiary Hamakua Energy Signs Contract with Pacific Biodiesel

October 28, 2019 – Pacific Current and Pacific Biodiesel Technologies today announced the signing of a biodiesel supply contract that will help increase the use of locally sourced renewable fuels and advance Hawaii Island’s energy independence and energy security. Under the agreement, Pacific Biodiesel Technologies, owner and operator of the biodiesel refinery on Hawaii Island, will supply biodiesel for Pacific Current’s Hamakua Energy power generation facility also on Hawaii Island. The liquid-fuel-fired combined cycle power generation facility sells power to Hawaii Electric Light Company (HELCO) under an existing power purchase agreement (PPA) and is able to provide 22 percent of Hawaii Island’s generating capacity. Download the full press release here.

Pacific Current President Scott Valentino (left) and Pacific Biodiesel President Bob King meet in Honolulu after signing a contract to supply locally produced biodiesel for the Hamakua Energy power generation facility located on Hawaii Island.

DLNR Transitions to Biodiesel on Maui

July, 2019 – This month the Department of Land and Natural Resources on Maui began the transition from petroleum diesel to biodiesel. DLNR staff filled their trucks with biodiesel at Pacific Biodiesel’s Hobron Avenue fueling station.

As co-chair of Hawaii’s Climate Change Mitigation and Adaptation Commission, the DLNR recognized in a November press release that ground transportation contributes significantly to Hawaii’s share of greenhouse gas emissions. The department has committed to fighting climate change with energy solutions that are that are clean, equitable, and resilient.

DLNR vehicles fuel with biodiesel at Pacific Biodiesel’s Maui Hobron station.

Locally produced renewable biodiesel supports a healthy environment by reducing harmful emissions by as much as 86% as compared to petroleum diesel.

Biodiesel Supporters Rally to Defeat Proposed Increase of State Tax on Biodiesel

May, 2019 – With new biodiesel taxes proposed this year at both the State Legislature and Maui County, supporters of renewable energy rallied with testimony against the increases. In HB 1467, the State was proposing a tax on biodiesel while providing exemptions for “alternative” fossil-based fuels including natural gas, coal-derived liquid fuels, liquified petroleum gas.

Blue Planet Foundation provided testimony opposing the bill noting in part, “HB 1467 would penalize consumers who support the State’s commitment to 100% renewable energy by using biodiesel as well as the companies who currently provide, or plan to provide, our communities with this locally produced, renewable fuel. If Hawaii is committed to a clean energy future, HB 1467 must not be passed.”

Pacific Biodiesel Director of Operations Jenna Long explained, “Unlike a number of other states, there’s no mandate for biodiesel here in Hawaii. Our state on-road tax exemption has been helpful but it is odd to see challenges to the minimal support we currently receive.” She continued, “And on the county level, Maui is trying to take away their road tax exemption. What we’re trying to point out to others is that, because there is such low support for renewables right now from the federal administration, we really depend on local and state support in order to compete with petroleum and the decades of subsidies that they’ve already received.” Read the full article in our June newsletter.

Bob King Presents at Hawaii Energy Conference

April, 2019 – Pacific Biodiesel President Bob King participated in the 2019 Hawaii Energy Conference (formerly the Maui Energy Conference) held at the Maui Arts and Cultural Center in late March. King was a guest panelist discussing the topic, “What are the Investment Opportunities Today in Energy?”

King addressed the challenges facing Pacific Biodiesel. While the goal has always been to produce and distribute the locally produced renewable fuel within the state of Hawaii, he outlined one current option given the lack of support from the current administration in Washington.

Pacific Biodiesel’s Bob King joins a panel of experts at the Hawaii Energy Conference. Photo courtesy MEDB

“When the federal incentives slowed down, California stepped up and now they’ve got what’s called a low carbon fuel standard that makes it worthwhile to bring renewables to California,” King explained at the conference. “It seems silly, and I just cringe, why would we send fuel from here where it’s most expensive to California where it’s pretty cheap, but we have to get our path from here to there, and right now the big support we do have in Hawaii is from the PUC, from Hawaiian Electric.”

King noted that the lack of federal support for the biodiesel industry has created uncertainty while current state and county incentives are also waning. Read the article as reported in The Maui News.

Founders of Pacific Biodiesel Launch Maui’s First State-Licensed Industrial Hemp Farm

April 22, 2019 – In celebration of Earth Day, and in a continued effort to support sustainable, community-based agriculture and renewable energy, Pacific Biodiesel founders Bob and Kelly King today announced the development of Maui’s first state-licensed industrial hemp farm, operating under the Kings’ personal entity, Imua Energy, LLC. The 10-acre site located within the Kings’ 115-acre Biofuel Crop Farm in central Maui will be the first industrial hemp farm in the United States powered 100% by biodiesel.

The commercial farming operation will initially produce full-spectrum industrial hemp extract, including CBD. The hemp extract will be manufactured by Imua Energy and distributed by Maiden Hawaii Naturals, a wholly owned subsidiary of Pacific Biodiesel, and marketed to cosmetic manufacturers. Maiden Hawaii Naturals will also incorporate this premium hemp extract as a featured ingredient in its natural skincare brand, Kuleana®.
Click on these links to read the full press release and fact sheet. For more about the project click here.

In celebration of Earth Day, Pacific Biodiesel founders Bob and Kelly King today announced the development of Maui’s first state-licensed industrial hemp farm.

Maui Disposal Celebrates 50th Anniversary and Support of Renewable Fuel on Maui

April 6, 2019 – Celebrating their 50th Anniversary this year, Maui Disposal has made a commitment to sustainability by fueling with biodiesel.

Employees and their families visited the Pacific Biodiesel biofuel crop farm on a Saturday morning to learn about how biodiesel is made and the company’s model of sustainable agriculture for food, fuel, cosmetic products and more.

Maui Disposal Vice President of Operations Rick Miller said, “The tour was not only fun but was extremely educational – we had no idea about all the products you’ve developed!”

Maui Disposal employees and their families celebrate the company’s commitment to biodiesel at the Maui biofuel crop farm.

Pacific Biodiesel Farming State’s Largest Liquid Biofuel Crop

February 24, 2017 – Pacific Biodiesel Technologies began in February its scaled-up farming demonstration to grow biofuel crops including sunflowers in Maui’s central valley. The initial crop project on 115 acres will expand diversified agriculture by growing combine-harvested oil crops on land previously used for sugar cane production. This is the largest biofuel crop project in the state of Hawaii and the only biofuel farming operation in the state running on 100% renewable fuel, showcasing the company’s sustainable, community-based model of agriculture and renewable energy. For more information and videos about the project click here.

Sustainable Biodiesel Alliance Certifies Pacific Biodiesel Plant

Kahului, HI – April 22, 2016 – The Sustainable Biodiesel Alliance today announced that it has certified Pacific Biodiesel, Hawaii’s award-winning and internationally recognized producer of renewable fuels and the only commercial biofuel producer in the state, and its Big Island Biodiesel plant for showcasing sustainable biodiesel production and distribution practices. This is the first certification of its kind in the United States. Download the full press release here.

This milestone in sustainable certification was the subject of an article in the New York Times published in May.

Pacific Biodiesel Named “Platinum Certified Clean Fleet” Awardee

Blue Planet Foundation and Honolulu Clean Cities recognized Pacific Biodiesel Logistics as one of only two Hawaii companies to receive Platinum Certified Clean Fleet awards, the program’s most prestigious level. Platinum certification is reserved for public or commercial fleets that exclusively use renewable fuels or electricity for all vehicles in their fleet. Read more

Support Community Based Biodiesel

Our Mission: To promote a clean, sustainable energy future through the community-based production of renewable fuels

Pacific Biodiesel is proud to be partnered with environmental heroes like Willie Nelson. Check out this exciting video of Local and Sustainable Biodiesel in Oregon featuring the legendary singer himself.

Biodiesel Affirmed as Lowest-Carbon Fuel – CLICK HERE for article

Fossil Fuel Subsidies Outpace Renewables! – CLICK HERE for article


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Derek Kurisu of KTA Super Stores visits the Pacific Biodiesel refinery on Hawaii Island to learn how we recycle waste cooking oil into renewable fuel and our other sustainable initiatives.